berliners

Only Public Diplomacy Can Heal a Crisis of U.S. Brand Perception

Now that I have moved to Berlin, I get to hear VOA and NPR Worldwide and the European version of BBC Worldwide and I am pretty excited. I can finally hear US propaganda "outside the border" which is fascinating. As part of NPR Worldwide's broadcast this AM (104.1 FM), I got to hear a show this morning about the history of Public Diplomacy, which I found amazingly interesting. From 1914, I think they said, the US has had a real desire to educate and engage the world, which ended abruptly once we won the cold war. And then it all went to pot, especially since the responsibility of Public Diplomacy has been rolled into the US Department of State. Well, I am all for Public Diplomacy as a strategy that is much more effective than either PR or a propaganda war. One of the most useful past strategies, which is being gutted because of post 9-11 paranoia, was the global encouragement of students to study in the USA. One lad from Egypt spoke of his experience in Washington State at the University of Washington, saying, "I got to experience that most Americans live the American Dream on two parents working two jobs, which is something I would never have known from my experience of the USA from TV from Cairo." Amazingly interesting. Here's some more info on Public Dimplomacy via Wikipedia via Because the Medium is the Message.

Best Bar Trivia with Less Smoke and Fewer Drunks

I love trivia games. I also love pool and drinking beer. Well, these three vices came together in a perfect storm with Zack’s Bar. Sadly, Zack’s closed and I am now old. For me, in my late 30s, hanging out in bars is downright pathetic. And I hate the smoke, and those days are over. I have not cast my shadow on Bar Trivia kiosks in years.

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