On July 26th, Marilyn Parver took a JetBlue flight from New York City to Las Vegas. While aboard, Parver filmed the disruptive behavior of some fellow passengers. Although the filming was within her rights, as she had violated neither the law nor JetBlue policy, crew members ordered her to delete the video. After refusing, Parver was taken off the flight in handcuffs by two Las Vegas cops, a TSA official and a JetBlue representative, and sent to a local police station for "disobeying an officer," after standing firm. She was later released with various bruises on her wrists and elsewhere. The TSA and Las Vegas police claim to have no record of the incident, and JetBlue refuses to discuss it.
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Dr. Tantillo ('the marketing doctor') has a branding blog ( http://blog.marketindoctor.tv ) on which he's twice done critical posts of JetBlue.
http://blog.marketingdoctor.tv/2008/05/14/jetblue-again.aspx
http://blog.marketingdoctor.tv/2008/05/07/tantillo-on-the-news-jetblue-n...
Personally, Nearly all of my JetBlue experiences have been positive, and they are my first choice of airline to fly...(leg room, digital tvs, and friendly service - and uh..fewer old people flying who slow down the lines with their two huge roller suitcases? I feel like maybe those people are on AA..) - but it's unfortunate that JetBlue staff had this sort of reaction to the videotape.
Had the videotape been posted, there's no reason that it necessarily would have marred JetBlue's name. The altercation is in no way specifically tied to JetBlue and the service they provide - from the sounds of it, it's just a glimpse into the horrors or traveling with strangers in tight places, thousands of feet and hours from an exit with no chance of escape..) - It would smart of them Not to suppress this video/story and just enjoy the fact that it gets a younger/less-known company more visibility/more talked about.
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